A strong visual presentation can be the key contributor and one of the most important stages in the retail ranging and placement process. Effective product layout maximises sales opportunities and stock turns. Many of the brands that Momentum Agencies represents work with us to support their products clearly and effectively at retail. Our goal is to optimise the stock turn and sell through of each brand on the retail floor.
Designs such as the “Light My Fire” fixture below are modelled to deliver the best representation of products possible and to tell an easy story for customers.
Where dedicated fixturing is not available or not required, planograms can be used to ensure that products such as apparel can be ordered in styles and colours designed to create stories and intergrate seasonal themes. Allocation of merchandise space, customer space and stock refill space will contribute to successful sell through of products. This makes it easier for retailers, staff and most importantly the customers.